How TikTok Ads Generated $570K in Five Days

Rapid E-commerce Success with TikTok Ads

When Dylan Rudzinski spotted a surge in Amazon Movers & Shakers, he pounced. The product ranked #1 in its category and showed a massive spike in search volume. Without competition from dropshippers, sourcing cost under $10, and no customizations needed, Dylan saw a perfect launch opportunity.

Product Research and Validation

He used Helium 10 data to confirm the keyword’s search spike in early July, then ordered samples from Amazon to verify quality. A quick review confirmed the product’s potential, and he moved to design video creatives in-house, skipping expensive agencies.

Lean Shopify Store Setup

Using the Debut theme, Dylan built a clean site with minimal copy, clear product images from AliExpress, and an inventory countdown bar to add FOMO. A straightforward 50–60% off sale and post-purchase cross-sells boosted average order value and drove conversions.

Testing Phase Strategy

He launched a $100 CBO campaign with five ad groups, each featuring unique creatives and three ad copy variations. Initial KPIs looked rough, but after 12 hours the data improved. Doubling the budget to $200 on day one ended with $1,500 revenue at a 7x ROAS.

Scaling to Six Figures Daily

Once the product proved its ROI, Dylan aggressively scaled. By day four, daily ad spend surpassed $100K and peaked at $130K revenue. He managed bids manually—duplicating ad groups around target CPA—to maintain high ROAS even as budgets climbed.

Managing Cash Flow and Account Issues

Lines of credit on an AMEX card kept campaigns active during massive spend spikes. However, TikTok suspended the ad account in week two. Sales dipped until reinstatement, capping revenue at $800K total before further bans halted growth.

Results and Financials

Over five days, TrendPulse Shop generated $570K in sales purely from TikTok ads, with net profits near $306K. The main product sold over 29,000 units at $8.80 COGS, plus 3,400 cheap cross-sell units. Ad spend totaled $227K for a strong ROI.

Lessons Learned

Dylan’s fast success hinged on spotting a trend early, running in-house video ads, letting campaigns optimize for 24 hours, and scaling bid-by-bid. Maintaining cash flow and preparing for account hiccups proved equally vital.