How Mallaury Earns $5,000/Month Selling Printables

From Corporate Finance to Digital Downloads

At 24, Mallaury Agyei walked away from a rising finance career to care for her young children. She started a pregnancy blog that reached 40,000–50,000 monthly readers, then sold it for $25,000. In 2021, she experimented with selling Pinterest templates at $15 each and made $60 on day one. Motivated, she launched Premium PLR for Bloggers with just five products and used nap times to design. Today, her shop has processed over 3,100 orders and served 700 customers.

Product Creation Process

Mallaury plans content by quarter, blocking two design days per week. Starting in Canva, she picks colors, fonts and photos, then iterates until the layout is tight. Early offerings focused on food-related printables, then branched into planning sheets, social graphics, and recipe cards. Each design receives her polish until it matches her brand standards.

Marketing & Community

Instead of broad ads, Mallaury builds direct relationships. A free PLR bundle grows her email list via TikTok and her Facebook group. Regular newsletters deliver tips, exclusive discounts, and launches. Happy customers spread word-of-mouth, driving organic growth. Though paid ads are on her roadmap, she still prioritizes one-on-one customer care.

SEO & Traffic

She uses Etsy and Everbee for keyword research, then embeds high-value search terms in titles, descriptions, and tags. An affiliate program adds backlinks. A forthcoming blog will boost long-tail traffic with tutorials on using printables and templates.

Results & Scale

Since launch, Mallaury’s site has garnered 47,000 yearly page views, 8,300+ sales, and nearly $200,000 total revenue. In H1 2024 she earned $36,256 and expects $72,000 for the year, peaking in the holiday quarter. With a virtual assistant helping operations, she focuses on design and strategy about 20 hours a week.

Challenges Faced

Rapid growth tested her capacity to maintain quality. Learning to outsource customer support and repetitive tasks freed her to refine products and keep creativity high, reducing burnout and improving consistency.