How a Smartphone Launched a Profitable Christmas Dropshipping Store
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Executive Summary
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Launching a Mobile-First Shopify Store
In May 2023, internet entrepreneur Joaquin Corrales decided to test whether a complete dropshipping store could be built and run entirely from a smartphone. Using the Shopify mobile app, he registered a domain, added products, installed apps, and set up payment processing—all without a laptop or desktop.
Product Research on Amazon Movers & Shakers
Joaquin identified potential winners on his phone by browsing Amazon’s Movers & Shakers section. He filtered by category—ultimately choosing the Home & Kitchen vertical—and spotted a set of six Christmas spirit shot glasses climbing to a sales rank of #5 with over 38,000 units sold in 24 hours.
Sourcing and Pricing Strategy
After confirming demand, he found a supplier on AliExpress offering the glasses at about $6 each. Factoring shipping and fees, he set a retail price of $19.95, securing nearly $14 in profit per sale. He ordered a sample from Amazon, captured his own product shots, and created engaging videos for his TikTok campaigns.
Building the Store on Shopify App
Named Fillable Ornaments, the store featured custom images, product descriptions optimized for SEO, and a bundling option to boost average order value. Joaquin installed key Shopify apps—Oberlo for sourcing, Omnisend for email marketing, SEO Optimiser by Booster Apps, and Tracktor for order tracking—all through his phone.
Running TikTok Ads via Mobile
With three user-generated videos showcasing filled shot glasses on a Christmas tree, he launched a $100/day TikTok campaign targeting U.S. users aged 18+. Within 23 hours, the store received two orders totaling $86.90 on $45 ad spend, achieving a 1.93x ROAS on day one.
Results and Analysis
Revenue: $86.90
Ad Spend: $45
Sales: 2
Profit per Unit: ~$14
ROAS: 1.93x
Key Learnings
This experiment proved that a fully functional, profit-generating Shopify dropshipping store can be launched and managed entirely on a smartphone using the right apps and marketing channels.
Key Takeaways
- 1You can set up a complete Shopify dropshipping store entirely on a smartphone, from domain purchase to payment configuration.
- 2Amazon Movers & Shakers is a powerful tool on mobile for identifying products with sudden spikes in sales rank.
- 3Ordering a sample, capturing custom images, and creating video ads directly on your phone streamlines store setup.
- 4Apps like Oberlo, Omnisend, and SEO Optimiser can all be installed and managed via the Shopify mobile app.
- 5A $100/day TikTok ad budget generated $86.90 in first-day revenue with a 1.93x ROAS, proving mobile marketing viability.
- 6Offering product bundles and avoiding restricted keywords (e.g., alcohol) helps improve average order value and ad approval.
Key Facts
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Founders Hut
Founders Hut is a leading online platform dedicated to sharing thousands of in-depth business case studies from successful companies around the globe. Since its launch, Founders Hut has empowered entrepreneurs, marketers, and corporate innovators with actionable insights drawn from real-world successes and failures.
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