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Fauchon, a Parisian gourmet icon since 1886, struggled with high maintenance fees, slow updates and disconnected retail operations on Magento. The result was longer lines at checkout, limited product visibility in boutiques and frequent technical headaches online.
At the point of sale, legacy POS terminals throttled transaction speed and prevented staff from accessing stock levels across channels. Associates couldn’t order out-of-stock items, meaning customers left empty-handed. Online, Magento’s upkeep drained time and budget that could have gone toward launching new products or marketing.
In 2024, Fauchon switched its ecommerce site to Shopify and rolled out Shopify POS in flagship boutiques. Tablets replaced fixed checkouts, giving staff mobility, real-time stock visibility and the ability to order unavailable items on the spot. Payment steps dropped to a few taps, cutting checkout time in half.
Unification meant one inventory database for both channels. Seasonal peaks no longer triggered server crashes or dreaded technical checks. The team now focuses on highlighting new gourmet collections and crafting targeted campaigns rather than troubleshooting code.
Within months of going live, Fauchon reported a 20% lift in add-to-cart rate and saw ecommerce conversions hit 4% at peak. In-store checkout sped up by 50%, doubling transaction speed for sales associates. Opening new boutiques went from a month-long integration project to a matter of days.
Fauchon plans to bring Shopify POS to its franchise network worldwide, ensuring a consistent, premium experience for every patron. This foundation will support rapid expansion and let the brand preserve its reputation for elegant taste and sensory delight.
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